Breast Augmentation in NYC

A woman’s femininity is expressed in her smile, attitude, and demeanor, but it also manifests in her body. Full, rounded, and well-positioned breasts are one of the greatest symbols of womanhood, yet not everyone is lucky enough to have been born with these attributes.

Surgical enhancement with implants can help achieve a more attractive breast shape and size. Often, a woman who starts with full breasts will lose volume during breastfeeding and pregnancy or as part of the natural aging process. Other women require implants as part of the reconstructive process after breast cancer.

Breast augmentation is one of the most popular procedures Dr. Rapaport performs at his New York plastic surgery facility. This procedure is consistently one of the top cosmetic plastic surgery procedures performed by American Society of Plastic Surgeons members. David P. Rapaport, a board-certified plastic surgeon, is a world-recognized expert specializing in breast augmentation and breast implant revision for women with previous breast surgery.

*Individual results may vary.

A Pioneer In Plastic Surgery

Why Choose Dr. Rapaport for Breast Augmentation in NYC?

Dr. David Rapaport, a double-board-certified plastic surgeon and a top breast augmentation surgeon in NYC, is the ideal choice for your augmentation mammoplasty.

Dr Rapaport stands out among New York plastic surgeons due to his experience and expertise in placing both silicone and saline breast implants using the underarm approach, thus avoiding any incision or scar on the breast. He is sought after for his experience with the endoscopic breast augmentation technique, which spans decades and has resulted in many hundreds of successful outcomes.

An award-winning breast augmentation specialist, Dr. Rapaport is frequently sought out for his clinical insight and technical expertise. He has served as a consultant and speaker for leading aesthetic and implant manufacturers, contributing to education, innovation, and best practices in breast augmentation surgery.

In his journey towards becoming the best breast augmentation surgeon in New York City, Dr. Rapaport received years of training. This included a six-year medical program at Boston University, medical school at Tel Aviv University, two residencies at Harvard’s Beth Israel Hospital and New York University Medical Center, and a Microsurgery fellowship.

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Learn More About Breast Augmentation

Breast augmentation, technically known as augmentation mammoplasty, is a surgical procedure to enhance the size and shape of a woman’s breast for several reasons:

  • To enhance the body contour of a woman who, for personal reasons, feels her breast size is too small
  • To correct a reduction in breast volume which occurs naturally or with age after pregnancy
  • To balance a difference in breast size (uneven or asymmetrical breasts)
  • To correct a congenital deformity
  • As a reconstructive technique following breast surgery

Most women who are unhappy with the size or shape of their breasts are good candidates for breast augmentation. Patients should be overall healthy and have realistic expectations to undergo breast implant surgery. Note that while breast augmentation can provide you with a more filled-out silhouette, it often doesn’t adequately address breast sagging and droopiness. These concerns typically require a breast lift, which can be performed alongside augmentation.

Modern Breast Augmentation

In recent years, breast augmentation techniques have undergone significant advances that prioritize patient comfort, aesthetic outcomes, and quicker recovery times. One of the most groundbreaking changes in plastic surgery is the ability to perform breast augmentation under local anesthesia on selected candidates, without disrupting muscle tissue. This approach, combined with novel implant placement methods and the use of advanced implants, has redefined breast enhancement to be less invasive and more elegant.

Why Local Anesthesia Changes Everything

Traditional vs. Modern Approach

Historically, breast augmentation typically required general anesthesia and involved cutting beneath the muscle to create a pocket for the implant. This not only extended recovery times but also increased discomfort, risk, and limitations on physical activity during healing.

In contrast, the modern method uses local anesthesia and utilizes a preservé technique that:

  • Avoids muscle disruption entirely
  • Creates only a minimal tunnel to accommodate the implant
  • Allows outpatient procedures with faster recovery and reduced pain
The Preservé Technique Explained

The preservé technique is a holistic approach respecting the natural female anatomy. Instead of cutting or lifting the muscle, the surgeon creates a precisely measured tunnel matching the implant length. A small balloon is then inserted and inflated to gently stretch the tissue to form a pocket. After deflating and removing the balloon, the implant is inserted using a Keller funnel—a “no-touch” technique that minimizes contamination risk.

This process results in:

  • Less trauma to surrounding tissues
  • Preservation of natural muscle function and aesthetics
  • A softer, more natural breast feel
Implant Innovations: Motiva® and Contraure Resistance

Choosing the right implant is essential for both safety and natural appearance. This technique often incorporates Motiva® ergonomics implants, renowned for:

  • Surface characteristics that discourage fibroblast adhesion (cells responsible for collagen production and scarring)
  • Enhanced contracture resistance, which reduces excessive fibrosis and capsular contracture
  • Soft, natural breast texture and movement

These implants complement the preserve technique, working synergistically to maximize comfort and minimize postoperative complications.

Pain Management and Patient Comfort

Handling pain and patient anxiety is crucial, especially when opting for local anesthesia. Modern protocols include:

  • Use of JOURNAVX®, an advanced pain control agent, for targeted anesthesia
  • Valium or similar medication is also used to enhance relaxation and create a positive experience during the procedure

Patients report surprisingly comfortable surgeries with minimal pain and fast recovery periods.

Advantages of the Underarm Incision: Achieving Elegance in Surgery

Avoiding Scars on the Breast

A key element in what the surgeon terms “elegant breast augmentation” is the incision location. Many patients prefer to avoid scars on the breast itself, which can be conspicuous and take up to a year to fade from bright pink to less visible tones.

The transaxillary (underarm) approach offers these benefits:

  • No visible scars on the breast mound
  • Scar hidden naturally in the crease of the underarm
  • Maintains breast aesthetics without compromising implant placement quality

The incision for breast augmentation can be placed in the underarm, under the breast itself, or within the areola (the pigmented skin surrounding the nipple). The best incision placement will depend on each patient’s needs and preferences. For example, only patients who choose to have silicone implants will require an incision under the breast or areola. With that said, Dr. Rapaport prefers to shy away from making incisions through the areolas during breast implant procedures. He explains why in the video below:

When given the option, many patients prefer an underarm incision because it removes all scarring from the breast. Top New York City plastic surgeon Dr. Rapaport uses an endoscope to perform this scarless breast augmentation procedure. This means that instead of bluntly tearing the lower border of the muscle and risking implant malposition due to incomplete muscle division, the muscle is precisely divided under magnified endoscopic visualization, allowing for control of any bleeding and precise implant positioning.

The Dual Plane Approach Explained

Historically, the dual plane technique involves partially inserting the breast implant beneath the pectoralis major muscle. Specifically, surgeons cut the bottom of the muscle, allowing the implant to sit covered by the upper portion of the muscle while the lower part remains free. This method provides several benefits:

  • The muscle acts as a buffer, softening the implant’s appearance.
  • Reduced implant hardness.
  • Improved overall breast shape.

Despite these advantages, the dual plane technique has a significant downside: animation deformity.

What Is Animation Deformity?

Animation deformity occurs when the pectoralis muscle contracts during activities like pushing, lifting, or dancing, causing the breast implant to move or distort visibly. This effect can be mild or severe, but often it is cosmetically undesirable and can impact patient confidence.


The Problem with Going Under the Muscle

Muscle Alteration and Its Consequences

Performing dual plane augmentation requires cutting or separating the pectoralis major muscle. This separation leads to permanent alteration:

  • The muscle retracts and never fully reunites.
  • Potential weakening of muscle function.
  • Possible discomfort or unnatural sensations during muscle use.

While patients retain other muscles for activities like push-ups, the alteration remains significant and irreversible.


The Motiva® Ergonomics Implant

Key Features of the Motiva Implant

The Motiva ergonomics implant represents a significant shift in breast augmentation practices. Unlike traditional implants, it offers:

  • A uniquely designed nano-textured surface with approximately a 4-micron variability.
  • A smooth feel combined with a surface that discourages capsular contracture formation.
  • Reduced incidence of post-surgical complications.

Why Motiva Over-the-Muscle Is a Game Changer

Motiva ergonomics implants combined with the over-the-muscle placement technique represent a revolutionary step forward in breast augmentation. By addressing longstanding issues like animation deformity and capsular contracture, this approach prioritizes natural aesthetics, patient safety, and comfort.

For those considering breast augmentation, understanding these advancements can empower informed decisions that align with individual goals and body types.

Breast Implant Options

A woman considering breast augmentation will have multiple choices regarding the implants, including different shapes, sizes, and textures. Dr. Rapaport offers breast augmentation with both saline and silicone implants. Each has its own advantages and disadvantages, so the best choice is a personal decision for the individual patient.

Saline implants can be filled after placing them, making them suitable for Dr. Rapaport’s scarless breast augmentation technique. However, silicone implants typically have a more natural look and feel. Dr. Rapaport will discuss these options with you and help you determine the best type of implant for your anatomy and aesthetic goals.

Learn more about the most common incision locations for breast augmentations.

Breast augmentation can be performed with general anesthesia or IV sedation, also called twilight anesthesia. Some qualified candidates may also be eligible for local anesthesia. Anesthesia is administered and monitored by Dr. Rapaport’s board-certified anesthesiologist. 

Depending on your chosen technique, Dr. Rapaport will make small incisions under the arms, in the breast crease, or within the areola. Through these incisions, he will place the implants. Breast implants can be placed under or over the pectoral muscle. Dr. Rapaport generally places them under the muscle for the most natural-looking results. If saline implants are used, they will be filled before the incisions are closed.

Once the anesthesia wears off, the patient will be monitored briefly to oversee their recuperation. Then, they will be free to go home the same day. Patients must have an adult stay with them for the first night after surgery.

Full recovery from breast augmentation takes approximately two to three weeks. However, patients can often return to work in just a few days. Those with non-strenuous or desk jobs can typically resume work in five days. Dr. Rapaport will prescribe pain medication for the first few days after surgery, and patients should rest and limit activity during this time. Ice packs may also be helpful to reduce swelling and discomfort.

Swelling, bruising, and soreness are normal during recovery. Strenuous exercise and aerobic activity, including sexual activity, are restricted for the first ten days after breast augmentation. Dr. Rapaport typically permits mild aerobic activity after ten days and full activity after three weeks.

Minimal Tissue Violation Leads to Faster Recovery

The preserve technique combined with underarm access means:

  • Minimal to no violation of muscle or breast tissue
  • Significantly reduced postoperative pain and swelling
  • Rapid return to normal activities, including:
    • Full aerobic exercise within one week (with avoidance of water immersion due to fresh underarm scar)
    • Resumption of intimacy and light physical activity without discomfort

Recovery and Lifestyle Impact

Compared to traditional dual-plane (under the muscle) breast augmentation, where physical restrictions can last 2-3 weeks, the Preservé technique with local anesthesia can dramatically shorten downtime:

ActivityTraditional Dual Plane Breast AugmentationLocal Anesthesia Preservé Technique
AerobicsNo for 3 weeksYes, after 1 week (except underwater)
Sexual ActivityNo for 2 weeksYes, after 1 week
Scar visibilityBreast incision scarScar concealed under the arm
Muscle disruptionYesNo
Postoperative painModerate to severeMild

The reduced invasiveness and improved comfort empower more women, especially those hesitant due to recovery and pain concerns, to pursue breast augmentation confidently.

Women often enjoy a significant confidence boost after breast augmentation. Fuller, larger, and more symmetrical breasts can greatly enhance the feminine figure. For women seeking breast augmentation due to changes from pregnancy or breastfeeding, Dr. Rapaport can incorporate the surgery into a mommy makeover that addresses numerous concerns, such as sagging skin and unwanted fat.

Breast augmentation typically lasts a lifetime. Breast implants are designed to last a decade or more, though they can be replaced or removed later if needed. Some women may be concerned about capsular contracture. Dr. Rapaport takes every precaution to minimize this risk, and as a result, this problem is extremely rare among his patients.

Avoiding Scars on the Breast

A key element in what the surgeon terms “elegant breast augmentation” is the incision location. Many patients prefer to avoid scars on the breast itself, which can be conspicuous and take up to a year to fade from bright pink to less visible tones.

The transaxillary (underarm) approach offers these benefits:

  • No visible scars on the breast mound
  • Scar hidden naturally in the crease of the underarm
  • Maintains breast aesthetics without compromising implant placement quality

What to Know About Capsular Contracture

Whenever an implant is placed into the body, it recognizes that it is a foreign substance and essentially walls it off with a capsule. This glistening layer of tissue creates a barrier between the implant and the rest of the body. A normal capsule should wall off a pocket larger than the implant; therefore, the implant will feel soft to the touch. 

Capsular contracture occurs when the capsule contracts and squeezes the implant for reasons not always understood. This results in breasts that appear round and high and may feel very hard to touch. Fortunately, there has been an increased understanding of this phenomenon in recent years, and the incidence of capsular contracture has been reduced significantly, basically by following two principles.

One is exercising extreme care in minimizing bleeding since blood around the implant can lead to capsular contracture. For this reason, Dr. Rapaport advises his patients not to engage in aerobic activity for ten days following surgery to minimize the risk of small bleeding. 

The second improvement is meticulous care to avoid contaminating the operation with particles or bacteria. All gloves are powder-free, and Dr. Rapaport uses the “no touch” technique for augmentation whenever possible. He uses a specially designed insertion funnel (Keller Funnel) for insertion so that the implant is transferred from an antibiotic solution directly through the funnel and into the body without ever touching the surgeon’s glove or the patient’s skin. Finally, because the nipple is not considered sterile, Dr. Rapaport generally advises against the periareolar incision and uses sterile plastic covers over the nipple area when performing breast augmentation to avoid that source of bacterial contamination.

“Dr. Rapaport is an ethical and honest cosmetic surgeon and there’s a reason he has such a pristine reputation. He explains everything in detail and his every member of his staff is lovely. His offices are beautiful. Most importantly, he is all about transparency and safety. He is not in this for the money. He is in this to give people the gift of confidence and good health. He demonstrates his strong moral compass and expertise by example. I look forward to my next visit to one of his offices.”

– Marissa L.

Take the Next Step

Every patient’s transformation journey at Rapaport Plastic Surgery begins with a detailed consultation with Dr. Rapaport. To learn more about breast augmentation and determine if it’s the right choice for you, fill out the form below or call us at (212) 249-9955 to schedule an appointment. Our team is dedicated to providing the best plastic surgery NYC has to offer.

Ready to book a consultation or treatment? Just click the Book Now button below to schedule online.

Breast Augmentation FAQs

Implant size should be based on your base diameter, skin envelope, and personal aesthetic goals. Your surgeon will measure and discuss options during the consultation.

With proper sizing and placement, implants can look and feel natural. Silicone implants tend to feel more natural than saline, but individual results vary.

Scar visibility depends on incision location, your skin type, and the healing process. The underarm incision typically leaves the least visible scar.

There is no proven link between breast implants and breast cancer. However, a rare lymphoma called BIA-ALCL has been associated with textured implants.

Implants are not lifetime devices. Most last 10-20 years, but some may require replacement sooner due to rupture or complications.

Capsular contracture is the hardening of scar tissue around a breast implant, causing the breast to feel firm or even rock-hard.

The areola contains ducts with bacteria that can contaminate the implant during surgery, increasing infection and capsular contracture risk.

It is a surgical method designed to minimize direct contact with the implant and skin to prevent bacterial contamination.

Yes, inframammary, transaxillary, and transumbilical incisions avoid the bacteria-rich areola and reduce infection risk.